AGENDA

GlobalLink NEXT is live on 09-10 June 2021. Featuring two days of Live Content, Case Studies, and Live Conversations!

Regional Director Jens Huijgen will kick off GlobalLink NEXT Europe with opening remarks and recommendations for getting the most out of this year's program.

Growing businesses globally by helping products find people in more places

How to take a Dutch department store global using eCommerce.

While the world slowed down, digital marketing sped up. Here, we'll share five trends to leverage in a post-Covid world.

Live Conversations with the Experts:

Author of "Culture Map: Breaking Through the Invisible Boundaries of Global Business"

Erin Meyer is the co-author, alongside Netflix CEO Reed Hastings, of the New York Times best-selling book and FT-nominated best business book of 2020: "No Rules Rules: Netflix and the Culture of Reinvention." She is also the author of "The Culture Map" and a professor at INSEAD.

Her work has appeared in Harvard Business Review, The New York Times, and Forbes.com. In 2019, Erin was selected by Thinkers50 as one of the fifty most influential business thinkers in the world.

David will be sharing his insight on the e-commerce trends he has witnessed during the course of the last 10 years,  along with current developments.

Life sciences organizations are implementing the latest innovations in AI to reduce the time and cost of deploying global content, allowing them to get life-saving medicines to their patients faster.

Its benefits, savings, and risks.

The session highlights the recent travel consumers' appetite and how to capture opportunities using Google’s latest tools, such as Travel Demand Explorer that gives updated destination insights and latest travelers' behavioral shifts post-Covid.

David Salisbury

Former Head of Global Digital Content

Rima Raksanegara

Analytical Lead, International Growth of Travel, Google

How MSD has deployed GlobalLink to accelerate the launch of global clinical content, including patient recruitment, patient reporting outcomes, and study start up documentation.

First impression matters, both in real life and in search engine results. Learn how Zinzino is using SEO content to drown out negative search results.

AstraZeneca has leveraged GlobalLink to automate the launch of global HCP support tools.

Executing a global RFP for language services from a law firm perspective

Live Conversations with the Experts:

A Conversation with Hogan Lovells International LLP, White & Case LLP, and Signature Litigation LLP

A conversation with Virgin Atlantic.